Nike Air Max Scorpion*
Social Case Study

Overview

A conceptual social case study highlighting the Nike Air Max Scorpion's bold aesthetics, combining a dynamic sole with a Flyknit upper design.

Roles

Shawn James - Art Director, Designer, Model, Photographer
Gordyland - Creative Director, Designer, Photographer, Videographer
Carolina - Photographer



Goal

Conceptualize a visually engaging social campaign to promote the Nike Air Max Scorpion, highlighting its unique design and urban appeal.

Solution

Develop a strategic campaign combining bold visuals and targeted messaging to emphasize the shoe's unique design and appeal to both casual and athletic markets.


Details